OK, I’ll admit something. There’s a lot of bad infographics out there. And for that reason, infographics have gotten a bit of a bad rep in some circles.
But listen: good infographics are still performing really well! In fact, according to HubSpot, infographics are liked and shared 3x more on social media than any other type of content.
The key is, your infographic’s design and copy need to be solid if you want your infographic to be well-received. The first step is finding a focused topic that will work well in a visual format.
A keywordgraphic singles in on one high volume keyword. The purpose of the infographic is to explain that one topic, question or idea. They’re different from more statistically-driven infographics—instead, they focus on breaking down a concept so it can be easily understood.
Keywordgraphics make helpful additions to articles, and offer readers something they can save for future reference, or, even better, share with their networks.
This infographic walks you through the process for how to create an awesome keywordgraphic that people will love.
Via Venngage infographic maker.