If you’ve created an active social media presence, you likely keep readers engaged. Social media updates, Tweets, and other social content are great ways to inform your audience about your products, give them insights into your branding, and even educate and entertain them.
However, above anything else, it is your blog content that is most important. This is the ideal forum for sharing your stories, and building customer relationships. Of course, that is easier said than done, especially when blogging isn’t something you have hours to spend time on, and you don’t have time to tackle a steep learning curve in order to create engaging blog posts.
This is why tools are so valuable to professional bloggers. Not only do they help you create well-written, visual, and engaging content. They can also provide you with the assistance that you need in promoting, publishing, and researching. Other tools can help you to keep your content organized, and help lead more subscribers to your blog. You’ll also save time.
Here are 16 amazing tools for bloggers:
It’s not that you want to copy what your competitors’ blog posts; You do want to keep an eye on them though. This is just one area where BuzzSumo really shines. You enter in a URL, and BuzzSumo let’s you know what content they’ve created and its social media mojo.
In addition to this, you can also enter in keywords that are relevant to your brand, your products, or goings on in your industry. You’ll then receive a list of articles and posts that are getting the most attention.
Hubspot’s blog topic generator works exactly the way you think it would. You enter in the keywords that represent the topics you want to write about. The tool works best if you use nouns. Then, you are given a 7 days of potential blog topics.
The tool isn’t perfect. It doesn’t optimize titles, and they may need some grammatical help. However, it’s free. You can also enter in new keywords if you don’t particular like the suggested topics you received at first.
Your blog might be amazing. If you can’t get subscribers, it doesn’t matter. GetResponse is a super easy to use “all in one” online marketing platform. You can use it to create compelling emails, build amazing landing pages, and create marketing automation workflows in minutes.
When you combine your great content with great email marketing campaigns driven by Getresponse, you are sure to build up your subscriber’s list quickly.
Trello is a project management tool that makes organizing writing projects and collaborating with others on your team extremely simple. You create boards that represent your various projects. Each board could represent a client, a writing project that will give birth to several blog posts, even a board for each particular type of post you are going to write. That’s up to you.
Each board can almost be thought of as a digital bulletin board. You can pin to do lists and notes to each board. However, since it’s digital you can also use the board for sharing files. You’d be amazed at the teams using Trello to succeed.
Buffer is a tool that allows you to promote your posts on any or all of your social media channels. You can create the same promotional message to be used on each channel, or create customized messages for each. Buffer also gives you the option to schedule promotional posts throughout the day.
By doing this, you can guarantee 24 hour coverage of your new posts. If you’ve got audience members in multiple time zones, the benefits of this should be clear.
You know that visual content earns social media shares, and is more likely to turn casual readers into subscribers. When you see beautifully laid out blog posts on other sites, you might wonder how they do that.
The truth is, many of them probably use Canva. This tool provides you with an easy drag and drop interface to create partially or wholly visual blog posts. Even better, it comes with a library of free templates and visual assets that you can use.
This could possibly be categorized as a feature more so than a tool. Regardless, it’s extremely useful. It’s also really easy to use. Just log into your Twitter account, and there it is on the left side of your screen. A list of trending topics just waiting for you to learn more or add your own thoughts.
How does this help your blogging? First, it’s one more great resource for finding relevant content. In addition to this, the more you have to say on Twitter, the more likely you are to gain followers there. Once that happens, you’re one step closer to turning followers into subscribers.
The trends that you see can be tailored for you based upon your account and Tweets. You can also change that so that you see trending topics based on your location.
You’ve probably already seen this on other websites and blogs. You start reading, and somewhere in the post will see some quoted text with an option to click to Tweet. This is a smart technique that gives readers an easy way to share your content on Twitter. Even better, they will do so using the words that you choose.
You’d like to create the same kind of infographics that you find to be so compelling on other blogs. Unfortunately, it can seem as if you have to be a graphic design whiz to do that. Infogr.am is a free tool that anyone can use to create beatiful infographics without having any real design training or learning how to code.
Just like Helen Hunt makes Jack Nicholson want to be a better man, the creators of Hemingway want you to be a better writer. Boring blog posts can be excruciating for readers. This is why it’s important to follow some basic rules. Keep your sentences short. Use the simplest word possible. Avoid adverbs.
The Hemingway app examines your writing, and points out these issues. Weak prose is highlighted with different colors. Each color indicates the specific problem, e.g., wordiness or use of adverbs in place of stronger verbs. Use this tool to write posts with high readability.
You have to read great content in order to create it. Your social media feeds and inbox are probably full of interesting articles, videos, and other content. Then, there’s the content you find while simply surfing the web. By consuming this content, you become more aware of what is trending in your industry or your community.
You never know when something you find is going to inspire a great blog post. The trouble is finding time to view all of this great content. With Pocket, you simply drag in whatever content you would like to see later. Then, you can access it from any device when it is convenient for you.
Quora is probably the most popular question and answer forum on the internet. It’s popularity may be due to its simplicity. People log on and ask questions. Then, other people answer them. Readers can rank answers according to accuracy, credibility of the answerer, etc.
As a blogger, finding and answering relevant questions is a great way to establish thought leadership. In addition to this, because you can put your URL in your profile, and mention your blog as one of the reasons you are qualified to answer the question.
If people like your answers, they may just check out your blog.
Google alerts is possibly the easiest way to get trending news delivered right to your inbox. All you have to do is set up alerts for the keywords that interest you. As long as you have a Google account, it’s free.
You can set up alerts for your competitors, yourself, your local area, industry influencers, or even VIP customers. The more you know about the things impacting your audience, the better prepared you will be to write amazing blog content.
If you are using Google products and tools in piecemeal fashion, consider Gsuite. This suite of tools includes Google docs, Drive, Calendar, and a variety of other tools. Sure, Google isn’t the only option out there, but it can definitely be argued that it is the only web based brand that offers up such a wide variety of tools while catering to web based businesses.
Whether you work with a team of professional bloggers, or simply have trouble keeping your own work organized Wunderlist could be a great tool for you. The free, personal version allows you to create projects, and then create task lists that go within each project. With the professional or business versions, you can delegate tasks, and communicate with others. This means that everyone remains on the same page as things get done or priorities change.
Spelling counts! So does grammar. When you put yourself out there as a blogger, expectations change. You’ve announced to the world that you are a writer. The little errors that people can get away with in casual communications can damage your reputation and drive people away from your blog.
Not to mention that a passionate or opinionated blog post loses its impact when all readers see are spelling and grammar mistakes. Grammarly is a free grammar and spell checking tool. You can use it through the Grammarly website or as a plugin for Chrome. It will helpfully highlight any grammar mistakes and even suggest corrections.
Blogging plays such an important role in branding, relationship development, and marketing. By using the tools listed above, you can make the process of creating and promoting blogs much easier. Even better, you can be confident knowing that the content you create is of the highest quality.